Thursday, June 26, 2014

e.l.f. Brow Mascara Review

e.l.f. Brow Mascara Review

e.l.f. Brow Mascara Review

From the Brand:
Achieve glossy, shiny, healthy-looking lashes and brows, infused with long wearing conditioning agents in our Wet Gloss Lash & Brow mascara. Flawless lashes and brows have never been easier!

Retails for:  $1.00

Where to Buy:, Target, Walmart, and

My Thoughts:  This is one of those impulse buys that ends up in my cart every time I go shopping at Target.  I inevitably browse my way through the cosmetics department, just "to see what's new" and end up with a bunch of products tossed in with my bread, sponges, and whatever random other things I convinced myself I had to leave the house to buy that day.  (I swear, it's really just for their pretzels and the peace and quiet of wandering the aisles sans kiddos.)  For a buck, I figured it was a justifiable purchase.  However, I was quickly convinced that this is a definite underrated gem by the uber inexpensive e.l.f. brand!

I usually don't use brow mascara/gel at all, since I keep my brow hairs trimmed pretty well.  And if they are a bit on the unruly side, some hairspray spritzed on a spoolie does the trick quite nicely.  That all changed when I tried this stuff.  Now, every time I do my makeup I put a little bit of this over my brows to give them definition, a touch of shine, and staying power.

It goes on easily, and honestly I can't tell a difference between the "gel" side and the "mascara" side.  Both work the same for me on my brows.  I don't bother with clear mascara on my eyelashes. I figure if I'm going to put something on them, I'm going to be using black mascara.  It doesn't dry super crusty or hard, and it doesn't take forever to dry like some brands can.  It also doesn't dry super matte, so they have just a little bit of shine to them like naturally shiney healthy hair rather than slicked up gelled hair.  You know what I'm talking about.

Final Verdict:  If I could only pick a handful of e.l.f. products to own, this would be one of them!  Amazing product for the price!

**Disclaimer: As with all my product reviews, I was not paid by the cosmetic company to provide feedback or review/promote their products. This article contains some affiliate links provided through All the opinions expressed in this article are my own. These items were purchased with my own money. For more information on my policies, please view my Let's Chat page.

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